The history of Zojirushi goes back to a glass-lined vacuum bottle created in 1918. This bottle for home use was created using vacuum insulation- a breakthrough technology at that time. In the years since then, Zojirushi has established itself as a top manufacturer of vacuum bottles and has continued to leverage the latest technologies to create a constant stream of leading-edge products that make life more comfortable and convenient. Although much has changed and lifestyles have become more varied, this brand’s philosophy of “creating a quality of life” continues to be reflected in its products and services.

Lifestyles may be more diverse in today’s world, but people everywhere continue to seek products and services that make their lives more enjoyable and satisfying. Whether it is an easy-to-use rice cooker that puts tasty rice within reach of anyone or a tumbler that keeps beverages hot or cold for up to 24 hours, Zojirushi products are designed with a simple (yet powerful) slogan in mind: Inspirations from Everyday Life. With this philosophy in mind, Zojirushi will continue to offer people a myriad of ways to make their lives better.

As Zojirushi embarks on a massive expansion worldwide, a partnership between Zojirushi and Mitsui Philippines came to life in late 2009. The primary objective of this partnership is to reintroduce the Zojirushi brand in the Philippine market. Filipino consumers are expected to benefit from this partnership as they now have a new brand that dares to challenge the monopoly of an existing brand. As of October 2015, Zojirushi products are already available in different retail outlets nationwide.

Drawing on the initial success achieved in the past three years, Zojirushi vows to foster a business that is careful and considerate as to how it will treat people and the environment. Likewise, Zojirushi will actively introduce new products and services that give people a sense of confidence and satisfaction.




1918 Ichikawa Brothers Trading Company is established in Osaka.
1948 Corporate name is changed to Kyowa Manufacturing Co., Ltd.; vacuum bottle manufacturing and sales begin.
1953 Corporate name is changed to Kyowa Vacuum Bottle Co., Inc.
1961 Name is changed to Zojirushi Corporation and the elephant is adopted as the corporate logo; ZO means elephant in Japanese, which symbolizes strength, intelligence and familiarity.
1964 Japan’s first automated vacuum bottle production equipment is developed and mass production of glass vacuum bottle liners begins.
1968 Osaka factory is opened.
1970 Construction of Osaka Head Office building and Shiga Manufacturing Plant are completed and a new electric rice warmer is launched.
1973 Air Pot® dispenser is launched and Zojirushi receives high acclaim for this push-type beverage dispenser.
1980 Sale of electric air pot® dispensers commenced.
1981 Stainless steel double wall vacuum bottles are launched; stainless steel vacuum bottle manufacturing process is patented and the TUFFBOY line is introduced.
1983 Micro computerized, Micom electric rice cooker/warmer is introduced.
1985 Tokyo Main Office is completed.
1986 Zojirushi lists shares on the Second Section of the Osaka Securities Exchange. Zojirushi’s corporate identity is introduced, and Union Zojirushi Co., Ltd. in Thailand is established.
1987 Zojirushi America Corporation is established in California, U.S.A.
1988 The Home Bakery® breadmaker is introduced.
1993 Minuet Computer Integrated Manufacturing system is launched.
1995 Zojirushi Hong Kong Co., Ltd. and Zojirushi-Simatelex Co., Ltd. are established.
1998 Zojirushi celebrates its 80th anniversary, and its Shiga Factory is certified with ISO9002.
1999 Osaka and Shiga Factory are certified with ISO14001.
2000 Osaka Factory is certified with ISO9001.
2001 President Norio Ichikawa is appointed, and “Mimamori Hotline” project is launched to help monitor the elderly through their use of an electric “I-Pot.”
2002 Zojirushi Taiwan Corporation is established in Taiwan.
2003 Zojirushi Shanghai Corporation is established in Shanghai, China.
2008 Zojirushi celebrates its 90th anniversary, and the Vacuum Bottle & Air Pot® Pavilion opens at the Osaka Head Office.